When ad copy is written for a radio DJ, an announcer for TV or print, there’s a long list of

• do’s and
• don’ts

that need to be  considered. Here’s an example- the copy for ads written for the excellent Charlotte Hyundai Dealership that goes by the name of  Bob Mayberry.

This auto dealership is one of the best. Serving the area’s of North and South Carolina that are heavily peppered with auto dealerships, the guys have to be on the ball to stay on top.

A friendly approach is one reason shoppers from all over the area make a point to go to Bob Mayberry Hyundai.

You would rather do business with friends you trust, right? When you are spending thousands of dollars for a new or used auto you want and deserve

• respect
• To be appreciated
• To get high quality follow up service

Many auto dealers promise this kind of care. Bob Mayberry really does deliver it.

Why is service like this so important? It has to do with trust.

Trust issues can be a deal breaker at any point in a negotiation. When you are dealing with folks you already trust

the  potential to be let down is not so great.

If you live in Charlotte and are shopping for a new Hyundai, there are lots of choices. But the one that usually wins is the one based on trust. Important decisions made with integrity come down to trust. After the research,  technical specifications,  money, the service agreement, it boils down to  whether or not you want to do business with the people involved. That is all about trust.

That is why the professionals at Bob Mayberry Hyundai are so thorough.. They want to be sure you have the best car buying experience ever.

Honestly, if purchasing a car was all about

• specs and
• color and
• accessories

you could order one from a catalog. But you  need to know that a quality company-

• Stands behind your purchase
• Is there for you  to answer questions
• Will be around in the future
• Has expert knowledge to give you.

When you are looking for a new Hyundai in the Charlotte area, just visit Bob Mayberry.

The dealership is at 3220 West Highway 74— straight out Independence Boulevard toward Monroe. Call  866-257-6640.

So what are the copy writing guidelines for an car dealer like this? The challenge is to present the facts authenticly. There are so many auto dealers shouting for attention and they all have a tendency to claim to be the best.

So with a great dealership such as Bob Mayberry, it is important to write copy that is real. The people who work at Bob Mayberry are authentic. They really know their business and they do want each customer to be happy.

Copywriting for Advertising has been writing copy and representing quality clients for over 40 years.  Bob Mayberry’s integrity is recognized and reflected in their marketing.

People living in the Charlotte area in the market  for a Hyundai will find the best service, quality and people at Bob Mayberry.  This post even reads like ad copy. Who knew?

photo alan light

Did you know the great comedian Flip Wilson was discovered by Johnny Carson and Redd Foxx?

Flip has a famous joke he told on Johnny Carson . It contains the line Banana for Your Monkey. You can watch Flip Wilson tell that joke at the site.

A lot of people remember the great Flip Wilson and all his fun characters. Here are some facts about the man.

• The Flip Wilson Show appeared on NBC, Thursday nights at 8:00 for four years.
• It was one of the most popular and successful variety shows of the Seventies.
• People tuned in for Wilson, the host, to appear in drag to portray sassy ‘Geraldine,’ a wise-cracking smarty with an unseen boyfriend named ‘Killer.’
• The show featured  just Flip Wilson and his guests on a stage set in the center of a live audience.
• This series featured guest appearances by the  biggest musical and comedy performers of the early seventies -  John Wayne,Dean Martin, Lucille Ball, , Bing Crosby, Bob Hope, Johnny Carson and pretty much every other major star was a guest on the show during it’s run.
• For the first two years it was on the air, the show was the number-two rated program (after All in the Family) in the nation and a  top twenty show when it left the air.
• The Flip Wilson Show was the only regular prime time series to feature musical guests like Issac Hayes, James Brown and The Temptations.
• The Flip Wilson Show was the last  television variety show  to be successful as a venue for one star.
• When the The Flip Wilson ended in 1974 Flip turned up as a frequent guest on  other variety shows of the time.
• Flip Wilson led very private life.
• He was rarely seen on television after his series left the air.

If the man was driven, it was because of tough times in the past and a  struggle through the black nightclubs of the fifties. “With all the trouble black people have,” he once said, “They try to forget on weekends. You’ve got to be good to make them laugh.”

Flip’s rules of comedy - “Be sudden, be neat. As in the telling of the Banana for Your Monkey Joke.  If you’re serious about something, leave it out.”

In March of 1984, Flip  hosted a daytime game show on NBC called People are Funny which lasted four months.

A year later, Flip Wilson turned up as the star of a family sitcom called Charlie and Company, a Cosby Show clone that lasted only a few weeks.

Wilson retired from show business to pursue his spiritual interests and enjoy hot-air ballooning and long ocean cruises.

Flip Wilson died in November, 1998 in his Malibu home from liver cancer.

Wilson’s special brand of comedy offered light moments and just plain funny matrial to world that needed it. His Banana for your Monkey joke is a good example of excellence in comedy.

Huntersville, NC native, Joe Jaspers has captured the 2009 Carolina AM Golf Championship held August 1 and 2nd at Northstone Country Club in Huntersville.

Because of Joe’s victory he received an automatic berth in the pre-qualifier for the PGA Wyndham Championship to be held August 13 at the Bryan Park Golf Course- Browns Summit, NC.

Thrilled

Commenting on his victory Jaspers said, “Iam thrilled to have a chance to qualify for a PGA golf event. As an amateur, this is an outstanding opportunity.”

Jaspers shot a 2 round total of 134, 10 under par, besting the runner-up and 2008 champion, Cory Nagy, by 5 strokes.

Heading into the final 9 Jaspers was 1 shot behind Nagy. Jaspers then birdied 3 of the last 9 holes while Nagy faltered with 2 bogeys on his final 9 holes.

Sponsor

The Carolina AM is sponsored by Carolina Koolers of Matthewes, NC. Sindo Mayor, President of Carolina Koolers, said ” We are excited to partner with the Carolina AM Championship. This alignment with a prestigious amateur golf event is good for our company and good for amateur golf.”

Because of Carolina Koolers sponsorship, The Carolina AM will again be able to produce a highlight show for local TV broadcast, another unique aspect of this amateur golf event.

The Carolina AM is a

• two day
• 36 hole stroke play golf tournament
• for amateurs only.

To qualify amateurs must have a 6.3 handicap index or less. The summer event is held annually.

For more information contact Charles Humphreys,Carolina AM director at 704-236 4312

A good caterer knows how to feed a lot of hungry folks. Marketing  for a service this good is just a matter of getting the word out. When something is good, it creates it’s own word of mouth advertising. You can make a few calls and talk to a few people about good caterers.

From simple to elegant,  BBQ to Cavia, a family Picnic to a Black Tie Affair,

Choose from delicious mouth watering entrees including Carolina pulled pork BBQ, Baby Back Ribs, Texas Style Beef Brisket, Cajun Chicken Pasta, Pot Pie-beef or chicken, Grilled Chicken Caesar Salad, Chopped Steak, Texas Style Chili and Sliced Smoked Turkey Breast. And that’s just a sample of the great food you can choose from. Of course the sides will round out your meal with favorites like potato salad, baked beans, garlic smashed potatoes, macaroni and cheese, collard greens and smoked corn ( Maque Choux).

Advertising a great catering is a matter of telling it like it is. That’s easy.

There are hundreds of good voices out there to choose from but many of the voice directories are so jammed with the three bears of voices– too soft, too, hard, just right and too expensive that it’s a challenge to get the right voice. That’s where a site that specializes in voicing commercials comes in. The personal touch is often missing from the directory sites. They have great voices but there’s often not a go to person.

Making a radio or TV spot  voice over is not that difficult. They are routinley done in half an hour to an hour by pros who churn them out daily. But having to track down the talent and make an appointment, wait for the call, negotiate the terms, decide on the pronunciation and the other details can really eat up some time.

The voice sites are good. Voice Commercial dot com is offering to supply the missing pieces and that’s really good.

Now granted, golf is a widespread crazy person’s game and there are legendary stories about golfers from many countries. But Charlotte is one place, a southern town known for it’s love of sport, where a guys golf game can mean the difference between a good life and …not.

So when a tournament comes up people want to know about it. Well, here’s one that  a lot of folks are talking about.
Click here for Charlotte NC Golf and the tournament mentioned

There’s a link there that will take you to the form where you can sign up over at NorthStone Country Club in Huntersville, NC.

From Hatteras Island to Grandfather Mountain North Carolina has some great golfing.

But you can’t talk about Carolina golf without including South Carolina.  Hilton Head is a golfing Mecca for thousands.

I have even churned up a course or two, playing a soggy nine holes on a rainy, summer day.

And there’s the golfing Universe also known as Myrtle Beach. What grown up goes to Myrtle Beach and doesn’t chase the little white ball around for fun and sport. Come on, even if it was just Jungle Golf at the beach, it’s fun.

North and South Carolina are legendary golfing spots and many players find each other criss crossing courses from State to State.

The Carolina AM includes all the Carolinas and  anybodyelse who wants to claim this great area and enjoy it’s world famous golf .

This tournament will be one to remember.  There are a limited number of spaces.

Click here for Charlotte NC Golf and the tournament mentioned

Getting the word out is an exciting concept. Here’s an example of a quality service that people need to know about. It’s a certified public accounting firm in Charlotte , NC.

There are plenty of Charlotte CPA firms. This article is about the unique services offered by an established firm that does business the old fashioned way, people talking with people and helping in a real way.

What to Consider When You are Looking for a Charlotte CPA- Certified Public Accountant

This article is found and referenced from this site:

http://ezinearticles.com/?What-to-Consider-When-You-Are-Looking-For-a-Charlotte-CPA—Certified-Public-Accountant&id=2440917

I call it mind mapping. Before I talk about it , I want to make sure you know that you can get some of the world’s best books on writing by clicking on the shop link in the header ( above) of this blog. It’s easy to shop this way, and yes, I get a small commission if you buy something. But that does not increase the price.

OK. So let’s get to writers block. Mind Mapping works every time. It helps you uncover hidden ideas and restores the flow of creativity.

Here’s how:

Use pen and paper or type in on the computer. I like both methods but there are times when I prefer pen and paper so I can feel free to write anything and draw a little.

Write a word in the center of the page. If you are typing,  just write it anywhere. Allow your mind to start connecting  new words to the word you wrote.

Example. SHOE.  sole, strings, walk, tennis, dress, black, high heel, boots, brogans, step in mud, walk on pavement.

Take any of those words or ideas and start making connections with them as well. Do not try to stay on topic. Go all over the place. Do not try to have a good idea. Just write. Do not try to capture something genius. Just write.  Be stupid, be funny, go off on a tangent.

It helps to draw a line or arrow to different thought ideas or clusters of words that naturally group themselves.

Thnik of perspective shifts that can help you allow ideas to flow. Larger, smaller, famous, anonymous, young, old, hot, cold.

These perspective shifts can take you to a whole new place. That’s what you want. Allow it.

When you feel like you are out of word connections, stop. Take a short break ( 5 minutes) , then go back and look at your mind map with an eye

for organization. ( left brain.) See any patterns? If you do, great. If no patterns assert themselves, that’s fine, too. This is one of thousands of mind maps you will do. Get in the habit of doing ten mind maps a day. Your creativity will explode.

Mind Mapping is a surefire way to find good ideas for articles. Copywriting for advertising just got easier.

To make the most of your articles, consider this program. Click Here! I like Jennifer’s work and have no hesitation recommending her. That is also true of all the products on this blog.
Kyle

One of the larger Article Marketing directories suggests 700 words as a good standard. I like to go with 500 to 700. But when possible I think a 250 to 400 word aarticle is good. Many readers simply don’t have time for long articles.

Also consider your potential to write on a specific
subject. It may be easy for you to write a large number of articles on TV shows,
but have a limited creativity for articles on cooking. Don’t push yourself
to write on something you are not comfortable with. Most of the time those articles will turn
out poorly and may not be published.

Also, remember that your article will be read by a human being. In your
quest to include the perfect keywords in your article for maximum search
engine optimization, don’t allow your article to be contrived for SEO.

How To Make Use Of Article Marketing Strategies:

If you have an online business then you must have heard about affiliate
marketing programs.  Affiliate marketing simply means promoting other people’s goods or services with the help of your
website. This is done by including the affiliate links of merchant sites on yourwebsite .Your readers have the option  to explore your website,
click on these links that transports them to the merchant’s home page. If they
make final purchases of goods or services from these sellers, you get to keep a
commission on the cost.

But how to attract so much web traffic?

One of the best ways of doing this is by article marketing.
How?
You write articles about the goods that you are promoting; sprinkle them
with a handful of backlinks and submit them with various article directories. In
case the directory does not approve of backlinks, you can simply provide your
website address.

These directories put up your articles, as search engine
results when someone looks up the selected keywords. If the web traffic finds
your article to be useful and interesting, they travel straight back to your website
and from there, to the merchant sites. It is not only an easy way of promoting
your affiliate links, it is also a cheap one.  Knowing more about
article marketing and the various types of articles is indispensable if you want to take up affiliate marketing.

This article is an attempt to help you incorporate your copywriting for advertising in affiliate marketing. This link will give you an excellent start. Click Here!